Jessica Simpson Announces Fall 2024 Campaign ‘Rolling in Style’

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Jessica Simpson has revealed the fall 2024 campaign for her namesake brand. The “Rolling in Style” collection includes a plethora of shoes, ranging from platform sandals to metallic boots.

In an interview with People magazine, Simpson explained, “There’s a rock and roll western vibe that runs through the pieces of this collection.” She elaborated on the footwear featured in her latest drop and how her passions for fashion and music intertwine.

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Lirio Platform Sandal in Wicked Red.
Lirio Platform Sandal in Wicked Red.

“If I dress the part of what I am feeling artistically I am better able to express myself in the words and music I am writing,” she said. “…Lots of fringe, lots of turquoise, high heels and lots of slip dresses, short and long! I kind of created my own style based on the songs I am singin’.”

With the western theme in mind, there is no shortage of boots in Simpson’s new collection. “I love boots and this season we have a lot of elevated styles and metallics that I am obsessed with,” she told the magazine. “The special occasion shoes are sparkly and chic, perfect for all of our holiday parties and celebrations.”

Jessica Simpson modeling looks from her fall 2024 campaign.
Jessica Simpson modeling looks from her fall 2024 campaign.

A few of her latest styles include the Rhetta Western Boot, the Jymmie Chelsea Boot, the Rosera Studded Fringe Boot and the Milley Moto Boot. Simpson also offers several silhouettes in a wide calf option.

Jessica Simpson modeling looks from her fall 2024 campaign.
Jessica Simpson modeling looks from her fall 2024 campaign.

Inspired by her experience recording in Nashville, Simpson modeled the new looks at the Bellasco Theater in Los Angeles. In a post she shared to social media, she again acknowledged how her musical and sartorial pursuits merge.

“This moment warms my heart and connects the melodies, lyrics, and self expressive threads and souls like artistic freedom should…bringin’ fashion into my new music phase of life and music into my new phase of timeless fashion – let the good times roll.”

Jessica Simpson modeling looks from her fall 2024 campaign.
Jessica Simpson modeling looks from her fall 2024 campaign.

Customers can shop Simpson’s latest creations on her website at major retailers including Dillard’s, Macy’s, Belk and Nordstrom.

Shop Jessica Simpson Shoes

Jessica Simpson Rhetta Knee-High Western Boots

Jessica Simpson Adonia Ankle Strap Sandals

Jessica Simpson Skyeth Pointed Toe Knee-High Boots

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