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Air Max Day 2024 is finally here. This year, there’s more reason to celebrate the best Nike shoes than ever before. On the sneaker holiday’s 10th anniversary, Nike is ushering in brand new Air technology that innovates the iconic shoe collection, along with fresh colorways and price drops on the most popular Air Max models of all time.
The on-going Nike Air Max sneaker franchise — which turns 37 this year — merits its own annual shopping holiday for a good reason. From revolutionary performance cushioning technology to its certified icon-status among hip-hop culture and street style, the best Air Max sneakers are some of the most timeless shoes available on the market, offering you an investment-worthy opportunity to add fresh kicks to your sneaker rotation.
“Air Max is at its best when it’s bold, irreverent, and somewhat disruptive, too.” Reggie Hunter, product director for Nike Lifestyle Footwear previously told Footwear News. “There are certain elements of Air Max shoes that hold true and are why they’re loved in the first place. A lot of Air Max comes from a running background originally, so generally speaking it all has a stance and a profile that feels somewhat fast, designed to run.” In terms of 2024’s hottest Nike Air Max Day release, the Nike Air Max Dn, Hunter explained, “We wanted to make sure with this shoe that we returned a little bit more to that shape and that feel of Air with the faster, sleeker silhouette.”
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Air Max sneakers are available in Nike’s widest range of price points, colorways, and performance features, with walking shoe options for as low as under $100 — including today’s rare markdowns on cult-favorite iterations. In fact, Footwear News reported that the Air Max 95 reigns as the most popular Air Max shoe to date, followed closely by the VaporMax, Air Max 97, and Air Max 90 sneakers.
Whether you’re in the market for a durable runner or a streetstyle statement, there’s no better day of the year to score a heritage style that’ll shine in your sneaker rotation for years to come. But make sure to snag your size bright and early on Nike Air Max Day 2024, because sneakerheads are expected to sprint to the site and score every top style in stock.
The brand new shoe also features mesh uppers for lightweight breathability, as well as “Maxxed Out” plush cushioning foam for full-foot support and performance-level buoyancy. The Air Max Dn already saw an advanced Supreme collaboration in February in all-black uppers and forest green accents. If there’s one thing we know about new Nike releases, it’s that every popular style usually kicks off with a brand collaboration, so you know the buzz has already begun for the Air Max Dn.
Price upon publish date of this article: $160
Price upon publish date of this article: $150
More Top Nike Air Max Shoes To Shop Today
What testers say: “I love my Nike Air Max 1’s. They are very comfortable and I love to wear them casually. Great for back issues and knee pain too!”
Price upon publish date of this article: $140
Nordstrom Top-Quality Store Badge on Google: 4.8/5 stars
What testers say: “Incredibly comfortable that’s great for running and walking. They’re amazing if you have a job where you have to be in your feet a lot. I am a size 11 in all other Nike and Jordan shoes but I went a half size up on these and my other Air Max 90s. Overall great shoe — the perfect mix of style and comfort.”
Price upon publish date of this article: $130
What testers say: “I swear by these shoes! Very, very comfortable! I definitely recommend.”
Price upon publish date of this article: $129.97
Nordstrom Top-Quality Store Badge on Google: 4.8/5 stars
What testers say: “I’ve been wearing Air Max 97’s since 1997, and they’re still a staple in my sneaker collection. They’re so comfortable and I love the design.”
Price upon publish date of this article: $175
What testers say: “Very comfortable. Cool design. Very durable and long lasting design. Highly recommend.”
Price upon publish date of this article: $180
What testers say: “These are one of the most comfortable pairs of Nike shoes out on the market. I wear them to workout and in casual outfits. Love the colorways.”
Price upon publish date of this article: $210
What testers say: “I love the material and the support. They’re so comfortable and I love the colors and look. I get so many complements when I wear them!”
Price upon publish date of this article: $85.97
Price upon publish date of this article: $150
What testers say: I love them! Very light and comfortable. I want every colorway!!”
Price upon publish date of this article: $75.97
Top Nike Air Max Day 2024 Deals
What is Nike Air Max Day?
Nike Air Max Day commemorates the heritage of the Air Max silhouette designed by Tinker Hatfield. It’s a multi-faceted annual celebration includes new special-edition releases, reissued models, fresh silhouettes, celebratory flash sales, interactive campaigns, and new Nike Air Technology to propel the franchise into the future. It arrives every year on March 26, the same day the original shoe launched back in 1987, and was established in 2014 on the sneaker’s 27th anniversary.
What to Expect During Nike Air Max Day 2024
As Air Max Day history has shown, Nike routinely commemorates the signature shoe with highly anticipated new releases. The first-ever Nike Air Max Day launched the original Air Max 1 in an iconic “University Red” colorway, and each year of the last decade followed in stride with special releases and events. The 2017 “Vote Forward” campaign enlisted creatives or “RevolutionAirs” to add their spin to classic Air Max silhouettes, and resulted in the blockbusting Air Max 1/97 Sean Witherspoon sneaker collaboration, and, in 2019, Nike encouraged sneakerheads to donate sneakers to local communities in the “Give Fresh Air” campaign. 2023 saw a hefty drop of new colorway releases, a re-issue of the Air Max 1 “Shima Shima,” and the Air Max 1 ’86 Big Bubble debut, which pulled from Hatfield’s 1986 design archives.
Nike Air Max Day 2024 is particularly special, as Nike is recognizing its 10-year anniversary of the annual holiday. The Air Max Dn Sneaker is ushering in the holiday as the feature shoe release, with brand new “Dynamic Air” Swoosh technology that’s designed to support heel-to-toe-transitions. The sleek design features two pressurized Air unit chambers, which allows optimal pressure response for a fluid ride that’s ultra-comfortable and uniquely interactive. Available in the “All Night” colorway, which combines all-black uppers and electric pink Air unit pops, and four other striking iterations , the highly anticipated Air Max Dn is slated to make history as a revolutionary Air Max model.
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Meet the Author
Olivia Cigliano is a Commerce Writer & Producer at Footwear News and WWD where she writes and edits shopping content on the best-rated footwear, TikTok style trends, and more. Olivia received her bachelor’s degree in journalism from Emerson College, and her byline can be found in publications including Elite Daily and CR Fashion Book. She regularly tests, reviews, and reports on exciting new shoe releases from top footwear brands like Nike at FN.
